meet Larry and Bryce, two SMALL BUSINESS advocates
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We're out to help retail business owners across the Northern California and beyond. Below, you'll find out a little more about us.
Our vision for OpenToBuy.co is to simply & affordably put the power of inventory management in the hands of golf organizations + small retailers like you, to grow cash flow, increase profitability and dramatically improve your chances of success. For 100% of retailers (even those who aren't numbers people) we have helped, this is a “game changing” strategy that works. Our proprietary formula and the monitoring of key product categories ensures maximum ROI on your many times sizable inventory investment. Inventory made easy, is what we've created for you. |
meet LARRY HEBERT
Larry Hebert has been a small business advocate for 40 years through his entrepreneurial ventures, golf retail tenure at highly-coveted Pasatiempo Golf Course in Scotts Valley, CA, as well as his retail ownership and consulting firm (LarryHebertConsulting.com) and tenure as a Small Business Development Center Advisor. His primary consulting focus has been in the financial arena consisting of cash flow management, forecasting, financial analysis and inventory management. Known as the “Cash Flow King”, Larry has helped hundreds of businesses turn around and grow by managing their cash more effectively, increasing the profitability through the creation of profit margins and expense management, and by controlling their inventory purchases.
He is the creator of the OpenToBuy.co, a proprietary inventory management template designed to ensure every retail business manages their purchases effectively through crucial metrics including sales, cost of goods sold, beginning inventory, inventory turns, creating a base inventory and product category management tied to their sales relative to overall revenue generated. These key factors work in tandem and simultaneously when data is entered to identify exactly how much is available to spend each month and for the remainder of the year by product and overall and in real-time as data is entered. This was developed over a seven-year period and has been instrumental in the turnaround and success of retail businesses implementing this into their purchasing strategies.
Larry’s career also includes being the regional and national Sales Manager for Reebok International as well as the Northern California Director and Senior Advisor for the Executive MBA program at the Graziadio School of Business and Management at Pepperdine University where he also earned his MBA degree from. He has also served on numerous boards of directors for both public and private companies.
Prior to his business career Larry played professional baseball and was a golf professional.
He is the creator of the OpenToBuy.co, a proprietary inventory management template designed to ensure every retail business manages their purchases effectively through crucial metrics including sales, cost of goods sold, beginning inventory, inventory turns, creating a base inventory and product category management tied to their sales relative to overall revenue generated. These key factors work in tandem and simultaneously when data is entered to identify exactly how much is available to spend each month and for the remainder of the year by product and overall and in real-time as data is entered. This was developed over a seven-year period and has been instrumental in the turnaround and success of retail businesses implementing this into their purchasing strategies.
Larry’s career also includes being the regional and national Sales Manager for Reebok International as well as the Northern California Director and Senior Advisor for the Executive MBA program at the Graziadio School of Business and Management at Pepperdine University where he also earned his MBA degree from. He has also served on numerous boards of directors for both public and private companies.
Prior to his business career Larry played professional baseball and was a golf professional.
meet BRYCE ROOT
My #1 goal is to empower local business owners across the San Francisco and Monterey Bay Area regions. While having been in marketing for over two decades, owned two businesses, and have acquired a graduate degree in sports business from University of San Francisco, it's without a doubt that business & marketing strategy is what I live and breathe 24/7.
Helping small businesses is at my core since I left the corporate world of global ad agencies, sports marketing groups and large-scale retail & entertainment destinations and I've been fired up and actively pursuing this mission for 8 plus years via my advocacy, private practice + work with several of the nation's top-performing Small Business Development Centers. Right now, I only need a couple fingers to count the number of organizations that provide intrinsic, forensic + objective help to small business owners without commanding the exorbitant fees that come with accessing the elusive how of marketing and business optimization, so I've created an entire weekly video series that speaks to the news, trends, events, interviews, tech and so much more to keep you in the know.
IN MY SPARE TIME
I serve as the Marketing Advisor to four of the Bay Area's top Small Business Development Centers: Santa Cruz County, Monterey County, San Mateo County + Contra Costa County. This is my true way of giving back to actual small business owners in large numbers. I've served on various boards, but the work I do with my local SBDC's is what makes a REAL difference with local businesses. And the creation of OpenToBuy.co with my friend Larry is a big way for me to help make a positive impact too...I love seeing the smiles on local business owners faces when it all comes together.
Helping small businesses is at my core since I left the corporate world of global ad agencies, sports marketing groups and large-scale retail & entertainment destinations and I've been fired up and actively pursuing this mission for 8 plus years via my advocacy, private practice + work with several of the nation's top-performing Small Business Development Centers. Right now, I only need a couple fingers to count the number of organizations that provide intrinsic, forensic + objective help to small business owners without commanding the exorbitant fees that come with accessing the elusive how of marketing and business optimization, so I've created an entire weekly video series that speaks to the news, trends, events, interviews, tech and so much more to keep you in the know.
IN MY SPARE TIME
I serve as the Marketing Advisor to four of the Bay Area's top Small Business Development Centers: Santa Cruz County, Monterey County, San Mateo County + Contra Costa County. This is my true way of giving back to actual small business owners in large numbers. I've served on various boards, but the work I do with my local SBDC's is what makes a REAL difference with local businesses. And the creation of OpenToBuy.co with my friend Larry is a big way for me to help make a positive impact too...I love seeing the smiles on local business owners faces when it all comes together.